Archives.gov Metrics Dashboard

December 1 - 31, 2012

Monthly Summary

• 6,900,207 page views to Archives.gov
• 1,890,034 Unique Visitors
• 71.64% New Visitor, 28.36% Returning Visitor

Most Popular Topics on Archives.gov

This is based on the number of Page visits.

• Constitution of the United States: 235,229 Visits, 378,172 Views
• Bill of Rights: 208,277 Visits, 333,591 Views
• Military Service Record Request: 167,338 Visits, 266,722 Views
• The Real Story of the Von Trapp Family: 98,330 Visits, 111,037 Views

Most Popular Search Terms

This includes using external search engines and the search on archives.gov.

• dd214
• emancipation proclamation
• Constitution
• Declaration of Independence
• Bill of Rights
• Civil War
• Census
• Pearl Harbor
• Jackie Robinson

Who our Website Visitors are

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Who our visitors are around the world.

This is based upon those who filled out the American Customer Satisfaction Index (ACSI) survey.

• Veterans: 41%
• Genealogists: 26%
• Researchers: 11%
• Educator or Student: 8%

What our Website Visitors are looking for

This is based upon those who filled out the American Customer Satisfaction Index (ACSI) survey.

• Veterans' Service Records: 34%
• Genealogy or family history information: 24%
• Historical Documents: 17%
• Online Electronic Records: 6%
• Online Exhibits: 3%

Satisfaction Scores

We use the ACSI Customer Satisfaction Survey, which includes plain language specific questions, to measure customer satisfaction.

In December, there were 357 respondents:

• Satisfaction Score: 62 out of 100
• Content Satisfaction Score: 76 out of 100
• Look and Feel Score: 76 out of 100

Customer satisfaction impacts visits:

• Likelihood to Return: 71%
• Recommend: 67%

Contact Us

If you have suggestions on ways to improve Archives.gov, we'd like to hear from you!

Contact us at webprogram@nara.gov