April 2013 Archives.gov Metrics Dashboard
April 1 - 30, 2013
Monthly Summary
- 2,612,301 Visits to Archives.gov (Google Analytics)
- 2,056,524 Unique Visitors (Google Analytics)
- 70.5 % New Visitors (Google Analytics)
- 29.5 % Returning Visitors (Google Analytics)
Most Popular Topics on Archives.gov
- Constitution of the United States: 257,257 Visits, 401,781 Views (WebTrends)
- Military Service Records: 232,848 Visits, 369,260 Views (WebTrends)
- Bill of Rights: 217,666 Visits, 337,990 Views (WebTrends)
- Declaration of Independence: 150,699 Visits, 190,480 Views (WebTrends)
Most Popular Search Terms
This includes searches using external search engines as well as the search on Archives.gov, as reported by Google Analytics
- dd214
- Constitution
- Civil War
- Bill of Rights
- Declaration of Independence
- Census
- Jackie Robinson
- Emancipation Proclamation
- 1930 Census
Who our Website Visitors are
This is based on those who filled out the American Customer Satisfaction Index (ACSI) survey.
- Genealogists: 26%
- Veterans: 26%
- Researchers: 16%
- Educator or Student: 13%
What our Website Visitors are looking for
This is based on those who filled out the American Customer Satisfaction Index (ACSI) survey.
- Historical Documents: 30%
- Veterans' Service Records: 24%
- Genealogy or family history information: 17%
- Events Information: 3%
- Online Electronic Records: 3%
Satisfaction Scores
We use the ACSI Customer Satisfaction Survey, which includes plain writing specific questions, to measure customer satisfaction.
In April, there were 511 respondents:
- Satisfaction Score: 69 out of 100
- Content Satisfaction Score: 79 out of 100
Customer satisfaction impacts visits:
- Likelihood to Return: 78%
- Recommend: 75%
Contact Us
If you have suggestions on ways to improve Archives.gov, we'd like to hear from you!
Contact us at webprogram@nara.gov