April 2016 Archives.gov Metrics Dashboard

April 1-30, 2016

Monthly Summary

As reported by Google Analytics

  • 2,055,269 Users on Archives.gov
  • 2,561,218 Sessions on Archives.gov
  • 10,658,667 Page Views on Archives.gov
  • 73.4%   New Visitors
  • 26.6%   Returning Visitors

Most Popular Topics on Archives.gov

As reported by Google Analytics

Most Popular Search Terms on Google that lead to Archives.gov

As reported by Google Webmaster Tools Console

  • declaration of independence
  • electoral college
  • us constitution
  • constitution
  • national archives
  • bill of rights
  • the declaration of independence
  • 19th amendment
  • the constitution
  • federal holidays
  • united states constitution
  • declaration of independence text
  • is today a holiday
  • constitution of the united states
  • amendments
  • nara
  • the us constitution
  • von trapp family
  • federal holidays 2016
  • the bill of rights
  • what is the electoral college
  • amendments 11-27

Most Popular Search Terms on Archives.gov

As reported by DigitalGov Search

  • dd 214
  • vietnam war
  • civil war
  • constitution
  • declaration of independence
  • electoral college
  • prohibition
  • emancipation proclamation
  • korean war
  • eisenhower
  • census

Who our Website Visitors are

This is based on those who filled out the American Customer Satisfaction Index (ACSI) survey.

  • Veteran:   39%
  • Genealogist:  20%
  • Other:   11%
  • Educator or Student: 10%
  • Researchers:   9%
  • History enthusiast:   5%
  • Government employee   5%

What our Website Visitors are Looking for

This is based on those who filled out the American Customer Satisfaction Index (ACSI) survey.

  • Genealogy or family history information:  43%
  • Historical Documents:   30%
  • Other:   19%
  • Specific Event or Era:   18%
  • Historical Photographs:   13%
  • Specific Places or Locations:   9%
  • Famous Persons:   7%
  • Wars:   6%
  • Historical maps:   3%

Satisfaction Scores

We use the ACSI Customer Satisfaction Survey, which includes plain writing specific questions, to measure customer satisfaction.

In April, there were 499 respondents:

  • Satisfaction Score:   61 out of 100
  • Site Performance Score:   80 out of 100
  • Look and Feel:   74 out of 100

Customer satisfaction impacts visits:

  • Likelihood to Return:   71 out of 100
  • Recommend:  66 out of 100
  • Trusted Resource:   71 out of 100

Contact Us

If you have suggestions on ways to improve Archives.gov, we'd like to hear from you!

Contact us at webprogram@nara.gov

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