Selected Comments from the October American Customer Satisfaction Index (ACSI) Survey

The best thing on the website is?

  • Civil War-era photographs
  • WWII POW and Enlistment Records
  • The Constitution of the United States, The Bill of Rights, and the additional Amendments to the Constitution.
  • The best thing about this site is all the history, I love this site. If I need a historical document, this is the first place I go to look for it.
  • I found and used a lesson plan on war powers that was awesome.
  • The images of the original document and the historical background. Great site for teachers. I feel that my tax dollars have been used for something helpful. Thanks!
  • Being able to request records on-line! Thank you!
  • Ease of use. I found exactly what I was looking for. I was asked to find pictures of America's wars and conflicts for a Veteran's Day display. I am a retired government photographer and knew of several archival sites available. I didn't expect one this easy to use. Thank you.
  • The war pictures were really good. And loaded fast.
  • Fantastic info you aren't going to find anywhere else.
  • I was surprised to see the original manuscript of Washington's address.
  • It's existence and objectivity.
  • Information specific to genealogical research.
  • That it preserves our history as it happened. great stuff. Metrics Dashboard

October 1 - 31, 2014

Monthly Summary

  • 3,026,628   Visits to (WebTrends)
  • 1,765,853   Unique Visitors (WebTrends)
  • 73.5%   New Visitors (Google Analytics)
  • 26.5%   Returning Visitors (Google Analytics)

Most Popular Topics on

As reported by WebTrends

Most Popular Search Terms

This includes searches on as reported by Google Analytics

  • declaration of independence
  • consitution
  • us constitution
  • national archives
  • the declaration of independence
  • bill of rights
  • the constitution
  • is columbus day a federal holiday
  • columbus day 2014
  • federal holidays 2014
  • constitution of the united states
  • 19th amendment
  • electoral college
  • federal holidays

Who our Website Visitors are

This is based on those who filled out the American Customer Satisfaction Index (ACSI) survey.

  • Genealogists:   31%
  • Veterans:   28%
  • Educator or Student: 13%
  • Other:   12%
  • Researchers:   11%

What our Website Visitors are Looking for

This is based on those who filled out the American Customer Satisfaction Index (ACSI) survey.

  • Veterans' Service Records:   27%
  • Historical Documents:   23%
  • Genealogy or family history information:   22%
  • Other:   14%
  • Events Information: 3%
  • Online Electronic Records:   3%

Satisfaction Scores

We use the ACSI Customer Satisfaction Survey, which includes plain writing specific questions, to measure customer satisfaction.

In October, there were 508 respondents:

Customer satisfaction impacts visits:

  • Likelihood to Return:   75%
  • Recommend:   73%

Contact Us

If you have suggestions on ways to improve, we'd like to hear from you!

Contact us at

Metrics >

The U.S. National Archives and Records Administration
1-86-NARA-NARA or 1-866-272-6272