Metrics

Selected Comments from the July American Customer Satisfaction Index (ACSI) Survey

The best thing on the website is?

  • Search result categorization was quite helpful (most likely results first) and seemed to be quite accurate
  • It has everything a teacher needs to teach students about primary source documents, including the documents and how to analyze them.
  • Archive of photos.
  • Ready access to the nation's historical documents.
  • Today, the best thing on the website was the transcript text of the historical document that was available.
  • Visual appeal and clarity of text.
  • The digitized files, along with the details on the listings in the catalog.
  • Easy to navigate.
  • It's very user friendly.
  • That you have Civil War records.

Archives.gov Metrics Dashboard

July 1-31, 2015

Monthly Summary

  • 1,807,285 Users to Archives.gov (Google Analytics)
  • 2,391,765 Sessions on Archives.gov (Google Analytics)
  • 5,708,795 Page Views on Archives.gov (Google Analytics)
  • 70.1%   New Visitors (Google Analytics)
  • 29.9%   Returning Visitors (Google Analytics)

Most Popular Topics on Archives.gov

As reported by Google Analytics

PagePage ViewsUnique Page Views
Declaration of Independence Transcript 472,190 399,988
Military Service Records Request 332,020 244,317
National Archives Home page 211,130 175,865
Constitution of the United States Transcript 205,206 165,612
Veterans' Service Records 163,793 115,813
Federal Holidays 160,884  153,513
Research Our Records 140,136 98,925
Declaration of Independence 107,273  70,002
Constitution of the United States - Official 96,155 61,732
Search the Online Catalog 90,229  56,939
Military Record Requests Using Standard Form 180 (SF-180) 84,504 62,744
Bill of Rights 74,759  47,408
Bill of Rights Transcript  59,601  49,410
Resources for Genealogists49,56735,667
Constitution Amendments, 11-27 48,548 38,832
Visit the National Archives Museum47,73436,870
World War 2 Photos 42,983  8,533
Online Veterans and Military Documents 39,529 28,850
Civil War Photos 37,187 5,404
Online Research Tools 36,279 26,350

Most Popular Search Terms

This includes searches on Archives.gov as reported by Google Analytics

  • declaration of independence
  • us constitution
  • national archives
  • the declaration of independence
  • constitution
  • declaration of independence text
  • bill of rights
  • federal holidays
  • united states constitution
  • dd214
  • constitution of the united states
  • nara
  • federal holidays 2015
  • the constitution
  • archives.gov
  • national archives washington dc
  • military records
  • dd214 request

Who our Website Visitors are

This is based on those who filled out the American Customer Satisfaction Index (ACSI) survey.

  • Veterans:   32%
  • Genealogists:   27%
  • Researchers:   15%
  • Other:   14%
  • Educator or Student:  8%

What our Website Visitors are Looking for

This is based on those who filled out the American Customer Satisfaction Index (ACSI) survey.

  • Veterans' Service Records:   28%
  • Historical Documents:   24%
  • Genealogy or family history information:   20%
  • Other:   13%
  • Online Electronic Records:  4%

Satisfaction Scores

We use the ACSI Customer Satisfaction Survey, which includes plain writing specific questions, to measure customer satisfaction.

In July, there were 455 respondents:

Customer satisfaction impacts visits:

  • Likelihood to Return:   76%
  • Recommend:  71%

Contact Us

If you have suggestions on ways to improve Archives.gov, we'd like to hear from you!

Contact us at webprogram@nara.gov

Metrics >

The U.S. National Archives and Records Administration
1-86-NARA-NARA or 1-866-272-6272

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