Selected Comments from the January American Customer Satisfaction Index (ACSI) Survey

The best thing on the website is?

  • Political cartoons and visuals
  • Historical Census Data!!!
  • Information about where one might find information that will aid a family search
  • Downloadable digital files. Footage & photos identified by specific military units.
  • Basic information on how to get an application for a service record, the application, and where to send it.
  • Appealing to the eye.
  • Clarity of the presentation.
  • Ease of finding information!
  • The availability of previously 'top secret' records.
  • Ease of search in paragraphs and easy read of info on pages.
  • Someone gave it some thought and time to make it work as well as it does, they should be commended.
  • Photos of the actual Constitution
  • The most trusted source for reading the Declaration of Independence, the Constitution, and the Bill of Rights. Thank you for the transcripts! I bookmarked each page.
  • It is free for public use and has a good system from start to finish.
  • The Charters of Freedom.
  • The wealth of information, amazing...I must recommend this site 10 times daily.
  • It's all good. Enjoyed seeing the actual documents. Metrics Dashboard

January 1 - 31, 2015

Monthly Summary

  • 1,882,992   Visits to (WebTrends)
  • 1,589,429   Unique Visitors (WebTrends)
  • 74.7%   New Visitors (Google Analytics)
  • 25.3%   Returning Visitors (Google Analytics)

Most Popular Topics on

As reported by WebTrends

Most Popular Search Terms

This includes searches on as reported by Google Analytics

  • declaration of independence
  • constitution
  • us constitution
  • national archives
  • the declaration of independence
  • bill of rights
  • the constitution
  • project blue book
  • lewis and clark expedition
  • civil rights act of 1964
  • 19th amendment
  • united states constitution
  • electoral college
  • federal holidays
  • nara
  • von trapp family
  • constitution of the united states
  • 13th amendment
  • the us constitution

Who our Website Visitors are

This is based on those who filled out the American Customer Satisfaction Index (ACSI) survey.

  • Veterans:   34%
  • Genealogists:   27%
  • Researchers:   15%
  • Other:   12%
  • Educator or Student: 8%

What our Website Visitors are Looking for

This is based on those who filled out the American Customer Satisfaction Index (ACSI) survey.

  • Veterans' Service Records:   32%
  • Historical Documents:   22%
  • Genealogy or family history information:   21%
  • Other:   10%
  • Online Electronic Records:   5%

Satisfaction Scores

We use the ACSI Customer Satisfaction Survey, which includes plain writing specific questions, to measure customer satisfaction.

In January, there were 467 respondents:

Customer satisfaction impacts visits:

  • Likelihood to Return:   74%
  • Recommend:   69%

Contact Us

If you have suggestions on ways to improve, we'd like to hear from you!

Contact us at

Metrics >

The U.S. National Archives and Records Administration
1-86-NARA-NARA or 1-866-272-6272