Metrics
View real-time Archives.gov usage and more on the Digital Analytics Program website.

Selected Comments from the June American Customer Satisfaction Index (ACSI) Survey

The best thing on the website is?

  • The pictures of the declaration
  • I love love love this site and have passed it on to all of the grandparents/mothers/fathers I know! It is a great interactive site and learning tool. Some adults told me they now understand the political processes for the first time:-)
  • Very user-friendly I accomplished my business quickly and easily.
  • The pictures are probably the most important items, pictures of veterans long gone. These photos need to be logged according to location, because few of them had any names to go with them.
  • It embodies the best access to the foundation of our country.

Archives.gov Metrics Dashboard

June 1-30, 2016

Monthly Summary

As reported by Google Analytics

  • 1,531,471 Users on Archives.gov
  • 1,925,501 Sessions on Archives.gov
  • 8,751,420 Page Views on Archives.gov
  • 73.3%   New Visitors
  • 26.7%   Returning Visitors

Most Popular Topics on Archives.gov

As reported by Google Analytics

PagePage ViewsUnique Page Views
Military Service Records Request 628,157 231,944
National Archives Home page 364,772 142,539
Veterans' Service Records 290,725 100,383
Research Our Records 233,132 80,239
Declaration of Independence Transcript 211,673 179,530
Constitution of the United States Transcript 184,694 151,375
Military Record Requests Using Standard Form 180 (SF-180) 173,596 63,335
Search the Online Catalog 140,885 52,786
Bill of Rights Transcript 86,090 72,838
Constitution of the United States - Official 85,891 55,722
Bill of Rights 79,179 49,367
Online Veterans and Military Documents 77,691 27,823
Visit the National Archives Museum 76,819 29,946
Resources for Genealogists 75,300 26,963
Federal Holidays 67,831 32,232

Most Popular Search Terms on Google that lead to Archives.gov

As reported by Google Webmaster Tools Console

  • declaration of independence
  • us constitution
  • constitution
  • bill of rights
  • the declaration of independence
  • the constitution
  • 19th amendment
  • electoral college
  • united states constitution
  • constitution of the united states
  • von trapp family
  • declaration of independence text
  • the us constitution
  • is today a holiday
  • the bill of rights
  • amendments
  • national archives dc
  • u.s. constitution
  • the constitution of the united states
  • national archives
  • us bill ofo rights
  • american constitution
  • federal holidays
  • bill of rights text

Most Popular Search Terms on Archives.gov

As reported by DigitalGov Search

  • dd214
  • constitution
  • declaration of independence
  • civil war
  • dawes rolls
  • census
  • sf-50
  • dd 214
  • dawes
  • medical records
  • bill of rights
  • dawes roll
  • naturalization
  • sf180
  • dd-214
  • sf 180
  • pearl harbor

Who our Website Visitors are

This is based on those who filled out the American Customer Satisfaction Index (ACSI) survey.

  • Veteran:   39.4%
  • Genealogist:  19.4%
  • Other:   11.7%
  • Researchers:   10.2%
  • History enthusiast:   7%
  • Educator or Student: 6.7%
  • Government employee   5%

What our Website Visitors are Looking for

This is based on those who filled out the American Customer Satisfaction Index (ACSI) survey.

  • Genealogy or family history information:  41%
  • Other:   22%
  • Specific Event or Era:   19%
  • Wars:   12%
  • Specific Places or Locations:   9%
  • Historical Photographs:   9%
  • Famous Persons:   6%
  • Historical maps:   5%

Satisfaction Scores

We use the ACSI Customer Satisfaction Survey, which includes plain writing specific questions, to measure customer satisfaction.

In June, there were 540 respondents:

  • Satisfaction Score:   64 out of 100
  • Site Performance Score:   82 out of 100
  • Look and Feel:   77 out of 100

Customer satisfaction impacts visits:

  • Likelihood to Return:   71 out of 100
  • Recommend:  69 out of 100
  • Trusted Resource:   73 out of 100

Contact Us

If you have suggestions on ways to improve Archives.gov, we'd like to hear from you!

Contact us at webprogram@nara.gov

Metrics >

The U.S. National Archives and Records Administration
1-86-NARA-NARA or 1-866-272-6272

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