July 2013 Archives.gov Metrics Dashboard
July 1 - 31, 2013
Monthly Summary
- 2,375,834 visits to Archives.gov (WebTrends)
- 1,552,692 Unique Visitors (WebTrends)
- 64.7 % New Visitors (Google Analytics)
- 35.3 % Returning Visitors (Google Analytics)
Most Popular Topics on Archives.gov
- Declaration of Independence Transcript: 395,460 Visits, 489,649 Views (WebTrends)
- Military Service Records Request: 254,652 Visits, 384,284 Views (WebTrends)
- Constitution of the United States: 171,193 Visits, 262,651 Views (WebTrends)
- Declaration of Independence: 145,937 Visits, 218,227 Views (WebTrends)
- Constitution of the United States Transcript: 142,19 Visits, 178,372 Views (WebTrends)
- Bill of Rights: 139,629 Visits, 210,218 Views (WebTrends)
Most Popular Search Terms
This includes searches using external search engines as well as the search on Archives.gov, as reported by WebTrends
- declaration of independence
- bill of rights
- us constitution
- constitution
- national archives
- the declaration of independence
- federal holidays 2013
Who our Website Visitors are
This is based on those who filled out the American Customer Satisfaction Index (ACSI) survey.
- Veterans: 27%
- Genealogists: 24%
- Researchers: 16%
- Educator or Student: 9%
What our Website Visitors are Looking for
This is based on those who filled out the American Customer Satisfaction Index (ACSI) survey.
- Historical Documents: 32%
- Veterans' Service Records: 22%
- Genealogy or family history information: 18%
- Online Electronic Records: 4%
- Events Information: 4%
Satisfaction Scores
We use the ACSI Customer Satisfaction Survey, which includes plain writing specific questions, to measure customer satisfaction.
In July, there were 513 respondents:
- Satisfaction Score: 70 out of 100
- Content Satisfaction Score: 79 out of 100
Customer satisfaction impacts visits:
- Likelihood to Return: 78%
- Recommend: 76%
Contact Us
If you have suggestions on ways to improve Archives.gov, we'd like to hear from you!
Contact us at webprogram@nara.gov