December 2013 Archives.gov Metrics Dashboard

December 1 - 31, 2013

Monthly Summary

  • 2,609,480 visits to Archives.gov (WebTrends)
  • 1,695,482 Unique Visitors (WebTrends)
  • 73.05% New Visitors (Google Analytics)
  • 26.95% Returning Visitors (Google Analytics)

Most Popular Topics on Archives.gov

Most Popular Search Terms

This includes searches on Archives.gov as reported by Google Analytics

  • dd214
  • constitution
  • bill of rights
  • declaration of independence
  • civil war
  • executive order 9066
  • census
  • jackie robinson
  • 14th amendment
  • 1930 census
  • naturalization
  • emancipation proclamation
  • child labor
  • founding fathers
  • dawes rolls

Who our Website Visitors are

This is based on those who filled out the American Customer Satisfaction Index (ACSI) survey.

  • Veterans:   33 %
  • Genealogists:   26 %
  • Researchers:  13 %
  • Educator or Student:  12 %

What our Website Visitors are Looking for

This is based on those who filled out the American Customer Satisfaction Index (ACSI) survey.

  • Veterans' Service Records:   29 %
  • Historical Documents:   25 %
  • Genealogy or family history information:   19 %
  • Online Electronic Records:   5 %
  • Federal Register Publications   3 %
  • Events Information:  2 %

Satisfaction Scores

We use the ACSI Customer Satisfaction Survey, which includes plain writing specific questions, to measure customer satisfaction.

In December, there were 306 respondents:

  • Satisfaction Score:   69 out of 100
  • Content Satisfaction Score:   79 out of 100

Customer satisfaction impacts visits:

  • Likelihood to Return:   78%
  • Recommend:   76%

Contact Us

If you have suggestions on ways to improve Archives.gov, we'd like to hear from you!

Contact us at webprogram@nara.gov

Top